As a newly established business, you’ll want to activate your brand and connect with potential customers. To do this you must create an effective marketing campaign that generates excitement and engagement around your product or service at tradeshows and promotional events. But with often little time at these conventions and many other booths to choose from, how can you effectively draw attendees to your booth first? These days you’ll need more than just some simple text booklets and swag with logos, you need to create an interactive experience, you need… promo models! Or melbourne promo girls.
In this Article well go over some of the benefits of hiring promo models to represent your brand and effectively draw in customers to your booth.
Benefits of Hiring Promo Models
A promotional model is a model hired to drive consumer demand for a product, service, brand, or concept by directly interacting with potential customers. A majority of promotional models typically tend to be conventionally attractive in physical appearance. They serve to make a product or service more appealing and can provide information to journalists and consumers at trade show and convention events.
Here are 3 benefits of hiring Promo Girls for your Brand
1) Enhance Customer Experience
A skilled promo model will be able to effectively create a positive and engaging customer experience. With their attractive demeanor, they’ll be able to draw attention to your booth and leave a lasting impression about your brand. Companies who use promotional staff to greet customers in a friendly, welcoming manner tend to receive higher ratings of customer satisfaction.
2) Increase Sales
The heightened customer satisfaction from engagement can lead to a direct increase in sales. Using promotional staff to demonstrate how a product works, or talk about the benefits of a product or service can also increase sales simply by providing a customer with the knowledge they need to know about the product. Not to mentioned, promotional models have years of experience in the event staffing industry, so they know how to efficiently and effectively target audience members and turn them into sales.
And let’s face it… these days everything is all about social media. People want to take pictures of and with good looking people and share it online to their social network, which in itself is a creative marketing strategy.
3) Save Money
Believe it not; hiring promotional models can actually save you a bit of money. Trade shows and conventions can be somewhat costly, but necessary ways to market yourself. At these conventions travel, accommodations and wages for company staff can be quite costly, so promotional models are often used in place or to support company representatives at events. Hiring local promotional girl’s cuts event cost because promo models are local to the area. You don’t have to worry about food, lodging, or transportation costs. Hiring local room girls also helps you save money because when you hire promotional models to help work at your booth, you need less company members, cutting your costs even more.
Promo models are no doubt a creative marketing strategy that will never fail to get your brand noticed.